May 6, 2026 · Scheman Building, Ames, IA

The Insight Exchange: Marketing

Table 28: Customer Clarity: Marketing & Messaging, Host: Shawn Fitzgerald

How AI helps refine personas, messaging, and strategic communication.

Conversation Starters

  • How has AI changed the way you write for your customers?
  • Can AI actually find your 'brand voice' or does it sound too robotic?

Find Your Room

Scheman Building Second Floor Map